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Diablo 3's Success to Cannibalize World of Warcraft
Wednesday, May 23, 2012 - 3:30pm | 166Read More...Activision Blizzard was filled with excitement this morning when it announced that Diablo 3 had become the fastest-selling PC game of all time. But the company failed to realize that Diablo 3's success could come at the expense of its former cash cow, World of Warcraft. "The numbers were pretty...
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Activision's Bobby Kotick: "We Don't Spend A Lot Of Time Thinking About A Call of Duty Subscription Model"
Thursday, February 10, 2011 - 1:22pm | 237Read More...Call of Duty for a monthly fee? Not just yet. While rumors persist that Activision Blizzard (NASDAQ: ATVI) is trying desperately (perhaps secretly) to convert the Call of Duty series from a $60 disc to a subscription-based offering, the company's CEO barely acknowledges the idea. “We don't spend a...

