Super Bowl ads

Shelling out millions of dollars for a Super Bowl commercial can be a risky move. Just ask the 14 companies with dot com in their name how things turned out after being featured in Super Bowl ads in 2000. What Happened: Super Bowl XXXIV, which featured the St. Louis Rams and Tennessee Titans, will...

Fox Corporation (NASDAQ:FOX)(NASDAQ:FOXA) could get a big win with Super Bowl LIX with record viewership. Last year's record-breaking Super Bowl along with a key Super Bowl LVII rematch of the Philadelphia Eagles and Kansas City Chiefs could help boost advertising rates. What Happened: The Chiefs...

Super Bowl LIX is around nine months away and while the 2024 NFL season hasn't started, it isn't too early to start thinking about the financial impact the media company that airs the NFL Championship game can have. What Happened: Media giant Paramount Global (NASDAQ:PARA)(NASDAQ:PARAA) reported...

Beer giant Anheuser-Busch InBev SA (NYSE:BUD) is set to report fourth-quarter financial results before the market opens Thursday. Here are the key earnings estimates, analyst ratings and key items for investors to watch. Earnings Estimates: Analysts expect Anheuser-Busch InBev to report fourth-...

The ongoing struggle of Bud Light, the beer brand under Anheuser-Busch InBev (NYSE:BUD), continues as it faces a new challenge with its recent Super Bowl campaign failing to boost sales. What Happened: Despite a high-profile Super Bowl ad and a surprise endorsement from former President Donald...

Several movie trailers with 2024 theatrical releases were among the highlights from companies that spent at least $7 million per commercial during Super Bowl LVIII. One of the movie trailers was for a sequel to a beloved superhero franchise that is already breaking records. What Happened: A 30-...

The costs of Super Bowl commercials continue to rise, reaching a record-high price tag for a 30-second spot during Super Bowl LVIII. For many companies, the high cost is worth it as it can be the perfect place to show off new products, slogans or cater to new demographics. Here's a look back at one...

Dozens of companies shelled out $7 million per 30-second commercial during Super Bowl LVIII, which saw the Kansas City Chiefs defeat the San Francsico 49ers. One of the more surprising ads had to do with the 2024 presidential election. What Happened: The list of companies advertising during Super...

Super Bowl LVIII aired on Sunday, Feb. 11, 2024 and saw the Kansas City Chiefs defeat the San Francisco 49ers in overtime to win back-to-back National Football League championships. The game also featured dozens of commercials advertising products and showcasing new movies and television shows. The...

The Dawn Project, a safety advocacy group, has launched a Super Bowl advertising campaign calling out Tesla Inc. (NASDAQ:TSLA) for its self-driving software’s safety issues. What Happened: In a press release on Sunday, The Dawn Project, founded by tech billionaire Dan O’Dowd, released...

Super Bowl LVIII kicks off on Sunday Feb. 11, 2024 and will likely see more than 100 million viewers tuning in to watch for a variety of reasons. Here's a look at what might be the top priorities among viewers in this year's big game. What Happened: Super Bowl LVIII features a matchup between the...

Technology giant Apple Inc (NASDAQ:AAPL) is the presenting partner of this year’s Super Bowl Halftime Show, a role it took over last year. The Cupertino, California-based company replaced PepsiCo, which held the role for over 10 years. Apple has a history with Super Bowls dating back decades...

Companies are shelling out millions of dollars to advertise their brands and products during Super Bowl LVIII with 30-second ads costing up to $7 million. Super Bowl LVIII Commercials: This year's game airs on CBS and Nickelodeon, two units owned by Paramount Global (NASDAQ:PARA)(NASDAQ:PARAA), and...

In a departure from recent years, the Super Bowl ads are anticipated to be more lighthearted and celebrity-packed, focusing on artificial intelligence (AI) and away from political and social issues. What Happened: According to a Reuters report on Thursday, this year’s Super Bowl commercials...

Television star Larry David was one of many celebrities appearing in commercials for cryptocurrency companies, including an ad during Super Bowl LVI. A recent interview with the “Curb Your Enthusiasm” creator shows how he feels about the gig today. What Happened: Super Bowl LVI featured...