Digiday

Roku Inc. (NASDAQ: ROKU) is in the preparation phase of a new promotional product called Roku Recommends, according to a report published Tuesday by DigiDay, an online trade magazine.  The new product is a video advertisement that will be sponsored by a brand and play on...

Roku (NASDAQ: ROKU) denies that it is following in the footsteps of Netflix, Inc. (NASDAQ: NFLX) and Amazon.com, Inc. (NASDAQ: AMZN) and in talks to create original programming, as reported Wednesday by Digiday.  “We aren’t creating any original shows and don’t have...

Intel Corporation (NASDAQ: INTC), Microsoft Corporation (NASDAQ: MSFT), Lenovo and Dell have joined forces to launch an advertising campaign. The ad campaign will feature a new slogan: "PC Does What?" and will be launched to support sales of Windows 10 devices. Market research...